The Datamax Thinking Blog

Educating, collaborating, and sparking ideas for maximizing the technology that matters.


Robert H. Caldwell

Robert H. Caldwell

Robert serves as the Vice President of Marketing for Datamax Inc. As a marketing & sales visualizer, he is known for his collaborative delivery of communications and innovative use and technology automation. With a degree in Marketing and Computer Information Systems and over 35 years of experience in the Information Technology and Office Automation arenas, he offers a broad spectrum of business insight.

Recent Posts by Robert H. Caldwell:

How Businesses Can Help Employees Securely Work From Home

With the likely increase in remote work, companies will have to prepare in various ways to avoid cybersecurity risks or interruptions to business.

As the coronavirus (COVID-19) continues to spread uncertainty regarding routine business operations, employee safety stands as a top concern for employers ... as does IT security.

Topics: Managed Network Services Network Management IT Consulting Business Continuity Network Security Cybersecurity Coronavirus Remote Workforce Planning Managed Services Provider

Work Remotely The Right Way: A Seven-Point Checklist

In your shift from the cubicle to the couch, consider these tips to help make the best use of both technology and your time.

From suit to sweatpants? Fantastic.

But there’s more to remote work than leveraging the comforts of your home.

While working remotely, an increasingly escalating trend amid COVID-19, does have its aesthetic appeal, a certain due diligence is necessary for employees to maintain their level of professionalism while maximizing their at-home productivity.

Topics: Unified Communications Coronavirus Remote Workforce Planning Cloud Technology Remote Work

6 Resolutions Your Business Technology Partner Must Truly Value in 2020

With a new year and new decade arriving, technology's only going to embed itself deeper into the workplace. It might be a great time to assess what your technology partner values deeply — in 2020 and beyond. 

Peter Drucker once wrote that “customer research may be more important than market research—but far more difficult.”

In other words, if it’s not relevant to the customer, it doesn’t matter. And if a partner can't figure that out, they're likely hurting for value.  The success of your partnership with a business technology vendor rests primarily on those differentiators that matter most to you. That’s not as easy for vendors – technology vendors being no exception – to uncover and deliver. It takes a particular mind-set by your provider to follow through with actual customer needs and wants.

Topics: Office Equipment Technology Support Technology Pain Technology Training

5 Expert Skills for Production Print Runs: Conquering the Double Black Diamond

In-course obstacles exist daily. The right skills, training and the right gear are paramount for a more streamlined and capable production process for the entire run — from pre-flight all the way to fulfillment.

When it comes to Double Black Diamond runs, experts only dare exit the ski lift.

These heart-racing, often terrifying runs are characterized by exceptionally steep slopes, and other hazards such as narrow trails, high winds, and obstacles like steep drop-offs, rocks, moguls or trees. You may contemplate such slopes with hope, but you'll likely retreat with "nope."

Topics: Productivity Tips and Tools Office Equipment Production Print

Three Tactics to Thwart Office 365 Ransomware Threats

So, consider this bit of recent history ... 29% of IT professionals report their clients have encountered ransomware that specifically targeted Office 365.

I must say, I love history. For humanity's sake, I deeply hope it’s never rewritten.  I’m not entirely sure whether my interest lies in the fun and fascination of discovery, or the fear of repeating failures it documents.  One thing’s for sure, as summed up by Edmund Burke, Those who don't know history are doomed to repeat it.”  

No doubt, a truth proven over and over again.

So here’s a bit of history (2,000 years in the making) every business should consider as it prepares to compete and/or to defend its resources — the focus of this blog.

Topics: Managed Network Services Network Management Document Security IT Consulting Technology Pain Business Continuity Disaster Recovery Network Security

Total Data Protection Will Give You a Secure Business Edge

Every business needs to be secure today. Data backup and disaster recovery are key tools to keep your office safe and in business.

If you’re reading this, you understand that your business or office depends on information technology (IT) to function.

As businesses of every size rely ever more on IT, there are two functions IT performs essential to a business’ ability to function:

  1. a robust, secure data network
  2. continued access to vital business information and documents

No network and no access to information equals no business.

Topics: Managed Network Services Digital Security Network Management IT Consulting Technology Pain Business Continuity Disaster Recovery Microsoft Gold Partner Network Security

Leasing a Copier: How to Do It Right

Making sure you get the right lease and the right partner is scary. The tips below will tell you how to get it right.

Much like those mortgage commercials that turn the most confident person into a bundle of nerves, the idea of leasing technology makes many business professionals uncomfortable.

Am I getting a good deal? What should I look for? Will I be stuck in a box?

Those and many other questions chase each other round and round during the decision process.

Still, leasing is often the better option for your office – especially if your operating budget is running low. Couple that with the rapid pace at which technology becomes outdated, and leasing is a great option for those looking to keep their tech fresh.

Here are just a few of the most compelling advantages to lease today.

Topics: Leasing LeaseCare Managed Print Services

Why It’s So Hard to Get a Straight Answer on Copier Price

The top 10 questions a sales rep should ask you before they EVER give you a price – or recommendation.

There is nothing more unsatisfying than a salesperson who cannot give you a price when you ask them how much something is going to cost. Their reluctance may even cause you to doubt them. Believe me when I say it, they are actually doing you a favor.

Sure, any salesperson can throw out a number just to make you happy, but in the long run, the true cost of office equipment depends on many things. Sure, you can:

Topics: Multifunction Copier Did you know? Digital Copiers Office Equipment Partnering Technology Support

12 Effective Capabilities and Controls for Managing Your Enterprise Print Fleet

The ability to offer the tools and control needed to help reduce waste and boost productivity can be the difference in whether your organization finds itself "on cloud nine" or "under a cloud" when it comes to managing print.

For many organizations, printing continues to be a frustrating cost issue that remains pretty much untracked and uncontrolled. That’s amazing since managing print output and associated costs has been such a hot topic for so long. 

More companies understand this now, but not enough want to really pour in the effort to do anything about it.  Apparently, they're less interested in the gathering clouds of documents and print and are more convinced of better cost savings they can be chasing down in their businesses — so they think. 

Topics: Office Equipment Print Management Managed Print Services

Dozens of Business Productivity Tips – Our 11 Best and Most Popular Blogs of 2017

You have a lot of options on the market when you make a technology purchase. The best solution for your business isn't determined solely by the price, the feature set, or how fast the vendor gets it to your doorstep.

Every year, I learn more about copiers, document management, workflow, and, increasingly, managed IT topics.

I do my best to pass on what I learn to you.

Here are the 11 most popular posts in 2017. They cover a range of topics:

Read on for insights into those topics – and more – to get yourself ready for 2018! 

Topics: Scanning Information Technology Technology Multifunction Copier Did you know? Managed Network Services Security Digital Copiers Digital Security Productivity Tips and Tools Healthcare Solutions Office Equipment Legal Solutions Network Management Document Workflow Document Security IT Consulting Business Continuity Disaster Recovery