Strong customer relationships are at the heart of the service experience at Datamax. For long-time client Andrea with The Sulphur Springs-based Fire Academy, those relationships have been shaped over many years by Administrative team member Lisa Seale.

What started as a friendly rapport has grown into a trusted partnership that continues to benefit the client in ways both big and small.

 

A Relationship Built on Trust.

Lisa first connected with Andrea back in 2010. Over the years, Andrea has called regularly for service and supplies, always beginning with her cheerful greeting, “Hey, lady! How are you doing?” That warmth, combined with Lisa’s consistent responsiveness, laid the foundation for a relationship built on trust.

Andrea has often gone out of her way to show appreciation, even reaching Lisa on her personal phone once while Lisa was out shopping in Dallas. “She has always been so kind to me and the techs over the years. Makes you so thankful for customers like them,” Lisa says.

A Service Mindset Centered on People.

Lisa’s guiding principle is simple, and that's the Golden Rule. For Andrea, this has meant years of quick responses, seamless service requests, and the assurance that her needs are always a priority.

“My go-to approach is try to fix their service or toner situation as quickly as I can,” Lisa explains. “I still go by the old rule, treat others as you would like to be treated yourself.”

That people-first approach has helped Andrea feel cared for, not just as a customer, but as a person.

Proactive Care in Action.

Andrea called Lisa recently to request service for her hole punch, which needed emptying. Lisa promptly placed the call, and Brandon Brock headed out to assist. While servicing the machine, Brandon noticed something else: Andrea’s copier was running low on yellow toner, something that had not yet become a problem.

Instead of leaving it unaddressed, Brandon reached out to Lisa immediately. Together, they ensured a toner ticket was submitted, preventing downtime for Andrea’s team and keeping productivity on track.

Brandon reflects, “First off, I treated this customer just like I do anyone else. I always try to be proactive on every call and give the machine a good check to minimize call backs. Andrea has been a loyal customer for many years and I always do my best to take care of her needs just like I do the rest of my customers.”

Andrea herself summed it up best in her survey response: “Great, Lisa and Brandon always take care of me. Brandon saw that I was low on Yellow which I didn’t have, so he called Lisa to let her know and asked her to pull it in case I needed it. Love these two.”