Letter on the Third — June 2025

Dear Datamax Family,

If there’s one area where compromise is never an option, it’s security. Whether we’re protecting a customer’s print output, securing confidential business workflows, or safeguarding internal networks—our stance is firm and unwavering: Not on our watch.

When a client partners with us, they’re putting their trust in our hands. That trust hinges on our ability to secure their most sensitive data, every single day. It’s a responsibility we own completely—not just with the tools we provide, but with the vigilance we demonstrate as professionals. Let’s talk about what that really means.

Security Isn’t New—It’s Non-Negotiable.

Security isn’t a trend or a new add-on to what we do. It’s always been foundational to how we serve our clients. Every document we manage, every print job we support, every device we deploy carries the expectation that it will be secure—and that we’ll stand behind it.

This isn’t just about policies or systems. It’s about a culture of trust. When our customers hand over their sensitive business information, they expect us to protect it as if it were our own—because in many ways, it is. We’re not just a vendor; we’re their partner.

We Talk About It Because It Matters.

I bring up security whenever I get the chance. On boards. In peer groups. In conversations with community leaders. If you're not thinking about security, you're driving a car without a seatbelt.

Security needs to be more than a bullet point on a sales sheet—it needs to be part of every conversation. It’s how we build credibility, reduce risk, and stand out in a marketplace where threats grow by the day. And as IBM’s former CEO Ginni Rometty said back in 2015, “Cybercrime is the greatest threat to every company in the world.” She was right then, and she’s still right today.

Staying Sharp Is Everyone’s Job.

Security is not a one-and-done effort—it’s a continuous commitment. That means staying educated, researching what’s new, and making time to understand the threats our clients (and we ourselves) are facing. We can't afford to be reactive. We must stay ahead.

Every person in this company plays a role in that. Whether you’re in sales, service, administration, or leadership—knowing what’s at stake and how to talk about it makes you part of the solution.

Compromise our client (or our own) security? Not on our watch.

The Best is Yet to Be.

Your Raving Fan,