HP has released a new eBook for assisting companies with marketing. They are releasing a chapter per month and Chapter 2 has recently been released. You might find it interesting.
From the HP landing page:
This book provides actionable marketing and sales information for business owners and marketing managers. Sponsored by HP, all chapters can be downloaded for free six months before the official publishing date (regular retail value is $39.95). Beautifully illustrated and chock full of check lists, worksheets, tips and tricks, the book provides you with updated information on:
- Finding your business focus Getting more client appointments
- Optimizing your web activities for search engines
- Creating word of mouth through new media tools like blogs, wikis, optimized landing pages and much, much, more
You can click through to the HP Landing Page and download the second chapter now. If you subscribe to this feed, we’ll let you know when the next chapter is available.
