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The Datamax Thinking Blog

Educating, collaborating, and sparking ideas for maximizing the technology that matters.


Copiers and Office Equipment Enable Customer Communication

Copiers do more than spit out paper - they help your team communicate.

Take the time to get the right office equipment or your communications – internally and with customers – could suffer.

When companies buy printers or digital copiers from us, they're not all that interested in the actual equipment. What you actually get from the purchase is communication.

Information Is the Foundation of Your Operations

You rely on information for every part of your business. Invoices, forms, balance sheets, project strategy, and spreadsheets are a few of the documents you find in a typical office environment.

You also use this information to communicate. Think about marketing fliers that bring in a new audience or case files that contain data for your legal matters. Documents take on many shapes and sizes, but they ultimately serve the same purpose – to communicate a message or idea.

Your business needs access to this information, but only by the staff authorized to see each one. If you run a doctor's office, the nurses don't need to see the accounting department's documents, and vice versa.

Your digital copier plays a central role in making sure everyone has the appropriate level of communication.

How Digital Copiers Control the Communication Flow

The primary purpose of a digital copier is to share and create documents. It accomplishes this with several key features:

When you're considering your existing copier lease or outpacing the capacity of your digital copier infrastructure, shift your thinking. You're not just getting a machine that creates paper copies that overflow filing cabinets. You're getting far more functionality for your business when you use them as part of your communication workflow.

Play 20 questions with your next office equipment provider  › 

Topics: Printer Management Multifunction Copier Digital Copiers Productivity Tips and Tools Office Equipment